With Acquisition, Staples Looks to Have Bigger Presence in E-tailing

"With Runa, we're adding technology to better serve our customers with personalized items, offers, and delivery estimates, all in real-time," said Ronald Sargent, chief executive officer and chairman. "Runa will allow us to tap into the wealth of engineering and e-commerce expertise in the Silicon Valley area."

Runa's PerfectOffer serves up automated, data-driven and personalized offers in real time and PerfectShipping provides real-time personalized delivery estimates and free-shipping offers.

"We built Runa with a philosophy of doing more with less, by leveraging the most talented engineers and data scientists in the world, to tackle the most challenging problems in e-commerce," said Ashok Narasimhan, co-founder, chief executive officer and chairman of Runa.

Read Full Article