SupplyChainBrain
www.supplychainbrain.com/articles/20429-10-years-after-how-close-are-we-to-true-demand-driven-supply-chains

10 Years After: How Close Are We to True Demand-Driven Supply Chains?

January 9, 2015

It's been about a decade since companies began talking about the dream of a truly "demand-driven" supply chain. How far have we come? Roddy Martin, managing director of Accenture Supply Chain Strategies, provides a progress report. [Run Time (Min.): 11:43]