SupplyChainBrain
www.supplychainbrain.com/articles/9272-pepsis-direct-store-delivery-program

Pepsi's Direct Store Delivery Program

November 23, 2010

What began as an initiative to optimize cramped warehouse space became a total supply chain transformation project, says Tim Thornton, vice president, supply chain logistics, Pepsi Beverages Company. Its "top-off" model moves picking back upstream, allows complex SKU mixes to be built later in the process and enables reverse delivery-stop sequencing. [Run Time (Min:) 7:49]