A preview of the second annual Global Supply Chain Marketing Summit, to be held June 5-7, 2024 at the Ritz-Carlton on Amelia Island, Florida, with original cohort member Lisa Beck, director of marketing and business development with Ortec.
Leaders should pave the way for a smoother transition into the digital future by focusing on effective communication, dedication to education, and awareness of employee needs.
An omnichannel supply chain represents a paradigm shift in prioritizing customer experience, seamlessly integrating various sales channels like physical stores, online platforms and mobile apps.