![port-of-baltimore-iStock-1363364624.jpg Containers and cranes along the water at the Port of Baltimore](https://www.supplychainbrain.com/ext/resources/2024/04/09/port-of-baltimore-iStock-1363364624.jpg?height=100&t=1724087981&width=150)
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Companies typically spread supply chain costs evenly across customers and products, but that results in some products and services subsidizing others, says Stan Aronow, director of supply chain research at Gartner. Aronow explains how cost-to-serve modeling can provide insights that lead to smarter and more profitable operating decisions. [Run Time (Min.): 9:06]
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