In business, you might wish that you had a superpower to help you make quicker decisions, generate fresh ideas to gain a competitive edge, work more efficiently, and more. With or without super powers, as a food company executive, product recalls could be your Kryptonite. The key: traceability. The importance of produce traceability has been made devastatingly clear in recent years by well publicized incidents of illness, and even death, due to contaminated lettuce, spinach, cantaloupes and more. Learn how technology can be your superpower in the case of a recall and in creating opportunities for your business.

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