The company expects to recoup its investment within a year after deploying an RFID solution that helps it track when merchandise leaves its distribution center, arrives at stores and is put out on the sales floor.
Sport Zone trialed the technology beginning in April 2015, by tagging and tracking all apparel and footwear sold at two of its stores. The technology includes Avery Dennison hardware, as well as software provided by Tyco Retail Solutions.
Sport Zone sells athletic apparel and sports equipment, such as camping gear, bicycles, balls and treadmills, at its 120 stores—the majority of which are located in Portugal and Spain—and employs a total of 1,300 workers. About half of the retailer's products are its own brands, developed internally, while the other half represent international brands. To meet the replenishment requirements for all of its stores, the company fulfills approximately 100,000 orders daily for all product categories.
