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The mattress and bedding company Naturepedic announced October 26 that it would be implementing a new kraft paper roll-packing machine into its production processes, which could prevent at least 55,000 lbs. of plastic from entering landfills annually the company said. Following the implementation of this technology, Naturepedic’s entire offering will be roll-packed in recyclable kraft paper rather than plastic.
Over 350 million metric tons of plastic waste are produced each year. Plastic production is also expected to triple by 2060.
"The mattress industry is not perfect, even organic mattress brands like ours, and sometimes plastic packaging materials are unavoidable," said Jason Cik, Naturepedic’s co-founder and COO. "However, Naturepedic is committed to using the safest, healthiest and most sustainable materials we can secure in both our products and packaging. Switching to kraft paper roll-packing is a huge win for the environment."
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