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High Ridge Brands (HRB), a leading personal care company in the United States, has a diverse portfolio of over thirteen trusted brands, including Zest®, Alberto VO5®, Coast®, and more. HRB was experiencing supply chain challenges and faced escalating retail compliance charges, communication issues across multiple third-party logistics providers (3PLs), and rising transportation costs, prompting a need for streamlined operations. HRB looked to ODW Logistics for a supply chain solution, aiming to integrate warehousing and transportation management.
ODW looked to reduce vendor compliance charges from major retailers like Walmart and Target, streamline supply chain communications, and cut overall supply chain costs for HRB. ODW conducted a thorough audit of HRB's supply chain, discovering inefficiencies in less-than-truckload (LTL) shipments and opportunities for strategic truckload scheduling. ODW provided HRB solutions to overcome their challenges which included a compliance audit, root cause analysis, continuous improvement processes, and weekly team reviews.
By using ODW Logistics for both warehousing and transportation, HRB resulted in a significant 20% reduction in total supply chain costs. HRB also saw a 40% decrease in Walmart retail fines, had 25% of LTL orders converted to truckload, and 34.6% of all orders were consolidated with other ODW client freight. Improved communication under a single 3PL enhanced outcomes and supply chain visibility, highlighting ODW Logistics' effectiveness in driving substantial savings and operational improvements for High Ridge Brands.
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