Research released by KPMG International and CIES reveals that, far from regarding corporate responsibility as a cost, many leading retailers and manufacturers see sustainability as:
a. a driver of innovation that can help build growth and profitability
b. integrated into the core business
c. driven by business need more than by formal requirements
d. having a neutral or positive impact on the bottom line
e. playing a crucial role in recruitment and retention
The wide-ranging research also pinpoints the impact the economic downturn is likely to have on companies' commitment to sustainability and the challenges many businesses still face in identifying priorities in this area.
Source: Manufacturing & Logistics IT