The CEO of Maersk Group toured Nigeria, Angola and Ghana in a bid to focus on African infrastructure improvements. As African economies boom, infrastructure improvements become more important to turning the growth into sustainable development, and Maersk is planning to take a role in this transition.
Analyst Insight: While on one hand the container shipping industry has become ever more commoditized, a new range of service measurements could increase the potential for market differentiation. The key to any differentiation is the ability to make it clear to the customer what the difference is. Such transparency would certainly be a novelty in the industry. - Lars Jensen, CEO, SeaIntel Maritime Analysis
