Data has become increasingly valuable to businesses across the world. Following major data breaches from Equifax, Target, Home Depot and Yahoo, along with the recent scandal surrounding Facebook and Cambridge Analytica, businesses are in search of better ways to keep sensitive information secure.

Demand volatility has been a challenge for supply chains from the very beginning.

When it comes right down to it, are all these corporate scandals the result of a lack of intelligence? Specifically, of the artificial variety?

Since its inception, the internet has been a souped-up, digital version of the global logistics system. It has seamlessly connected parties across the world, allowing them to transport information in the form of data to anyone, anywhere — only without the trucks, boats or planes required of traditional logistics. In its early days, the internet even earned itself the name “information superhighway” as a fitting tribute to the industry.

What do supply chains have in common with humans? They both need occasional health checks.