Apple is known for consistently maintaining a smooth-running global supply chain. But every once in a while, something blows up.

Of all the issues the Obama administration is grappling with, a modest redesign of what food labels say about sweeteners might not have seemed among the more controversial. But ever since First Lady Michelle Obama unveiled the plan last year, a lobbying frenzy has ensued.

Billions of transactions around the world everyday connect buyers and sellers in the online marketplace. This globally connected marketplace demands and deserves a sound international mailing and shipping protocol.

The Reusable Packaging Association has issued comprehensive protocols to ensure the continued safe use of reusable plastic containers (RPCs) for fresh and perishable products in the supply chain. The guidelines encompass washing, handling, storing, packing, displaying and collecting RPCs. They also include rigorous and defined Hazard Analysis & Critical Control Points (HACCP), and hourly, daily, monthly, and quarterly microbiological testing.

Is it feasible to scan every one of the 15 million containers that enter U.S. ports each year? With a new technology, the long-term answer might well be yes.

Analyst Insight: In optimizing their global supply chains, companies focus on quality, cost and service metrics and trying to maximize return on their investments in supply chain projects. What is often overlooked is the major impact that supply chains have on intangible capital of a company – its corporate reputation. – Viktoria Sadlovska, Research Director at Reputation Institute

What does it take to overcome the logistics challenges of serving customers in emerging markets?

Analyst Insight: The pharmaceutical industry is finally sharpening its focus on profitability and efficiency. 2014 saw continued mergers and acquisitions, but more importantly, the acceleration of business focus on core sectors. Now that the impacts of the Affordable Care Act are better understood, the ability to streamline operations into sectors is driving spin-offs, sell-offs and renewed operational pressures. Two key drivers this year involving supply chains will be inventory reduction and control and lean cost reduction. – Brian Hudock, Partner, Tompkins International