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Articles by CRM Buyer

Vendors Eye Government's Growing Interest in Cloud Computing

February 1, 2011

Is Customer Service Supposed to Help the Customer or the Bottom Line?

January 21, 2011

Customers Like Brand Consistency, Easy Search, Multiple Channels - and Catalogs

January 18, 2011

CRM Is Not Something You Set and Forget

January 17, 2011

Companies Slow to Prepare Sales Forecasts Found to Lag in Performance

January 13, 2011

There Are New Opportunities to Market Cloud-Based Offerings to U.S. Government Agencies

December 16, 2010

While TCO and ROI Are Not the Same, They Must Be Considered Together

November 24, 2010

What Are You Waiting For - Step Out There and See If Social Customer Relationship Management Works for You

November 19, 2010

Customers Respond Positively When Hobby-Shop Chain Reacts Quickly, Openly to Credit-Card Information Breach

November 12, 2010

Careful Planning Can Reduce Risks in Implementing ERP, Maximize System's Benefits

October 20, 2010

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