
The ripple effects of new tariffs imposed by the Trump administration go well beyond an increase in direct material costs. The mere threat of increasing trade taxes is quietly transforming the entire logistics landscape, driving up demand — and prices — for warehouse space.
Late in 2024, the effects of not-yet-enacted tariffs were already permeating the U.S. economy. According to a survey by The Conference Board, 85% of executives from large companies were planning significant supply chain changes, up 15% from the previous year.
The National Retail Federation reported a 20% increase in year-over-year traffic in December at U.S. container ports, as importers rushed to avoid tariffs and the potential dockworker strike (which did not materialize). This preemptive importing frenzy is poised to create bottlenecks at ports, intensify pressure on transportation networks, and drive an unprecedented surge in demand for warehouse space. Businesses will likely scramble to secure short-term storage solutions to manage their overflowing inventory (as happened in 2019), all while contending with the looming uncertainty of potential trade disruptions and rising operational expenses.
Spikes in demand for warehouse space can create a logistics challenge that extends beyond simple storage. As rental rates climb in response to limited availability, businesses will be forced to reassess their distribution strategies. Higher costs for warehouse space could push companies to reevaluate their inventory management practices, balancing the need for storage with transportation costs and delivery timelines. Some may pivot toward short-term leases or subleasing options to secure space without committing to long-term contracts, but these measures are costly and have their own drawbacks.
The scarcity of affordable storage could drive companies to explore alternative solutions, such as decentralizing inventory across multiple, geographically dispersed locations. This shift adds complexity to supply chains, requiring tighter coordination and potentially leading to longer lead times and higher shipping costs.
The strain on the supply chain is likely to worsen in the short term before it stabilizes. Front-loading goods and decentralized inventory may help mitigate risks, but we can expect higher transportation costs and longer lead times as a result. The development of new warehouse facilities could alleviate some pressure, but these types of large-scale projects require significant time and investment, and aren’t likely to impact current shortages. Any logistical adjustments, while necessary, may temporarily disrupt the efficiency and reliability of supply chain operations.
The immediate focus on securing short-term solutions will likely continue to strain resources and escalate costs until supply chain adjustments and infrastructure expansion bring some balance to the logistics landscape. Until then, the increased demand for storage and labor will place additional pressure on supply chains. Companies will need to invest in hiring more workers to manage rising inventory levels, further influencing local labor markets and wage rates, and driving up expenses. In the interim, businesses continue to grapple with higher operational costs, logistical challenges and tighter margins, making strategic planning and adaptability more critical than ever.
Businesses should act quickly to brace for the potential disruptions caused by rising tariffs and insulate themselves from undue risks. By securing space, utilizing data and diversifying logistics strategies, companies can better navigate the uncertainty ahead. Following are key actions to take now to insulate your business from supply chain challenges:
Secure warehouse space immediately. To avoid delays and higher costs, secure space without delay. Focus on short-term leases or sublease agreements to maintain flexibility, without committing to long-term contracts. This approach helps ensure that you're prepared for capacity limits and rising storage costs.
Diversify storage locations. Expand your search for warehouse space beyond traditional regions. Consider inland warehouses or areas with lower rental rates to reduce transportation costs and enhance distribution efficiency.
Utilize real-time data for decision-making. Track inventory levels, warehouse availability and demand trends. This helps you optimize storage needs, ensuring that you don’t overcommit to space, and allows for better management of supply and demand fluctuations.
Invest in predictive tools. Adopt predictive analytics to forecast future disruptions, identify the best warehouse locations, and plan for changes in transportation costs and labor requirements. These tools improve decision-making and provide the agility needed to navigate uncertainty.
Tariffs may add another layer of uncertainty, but this is by no means an insurmountable challenge. The key lies in businesses remaining agile, staying informed, and making data-driven decisions to adapt to the fluctuating landscape. While supply chains will always face disruption — whether through political shifts, global events, or economic pressures — companies that proactively evaluate their strategies and build flexibility into their operations will be better positioned to weather any storm. By embracing strategic foresight and investing in tools and processes that enhance operational resilience, businesses can not only survive but thrive, turning potential setbacks into opportunities for growth.
Tracey Ortiz is a director of product management at SPS Commerce.