These shifts include the dematerializing of once strong product lines (CDs and DVDs, for example, which have largely become digital), commoditization (TVs, laptops and home computers, which are found everywhere and purchased at margin killing prices), and the emergence of a highly promotional environment where competitors are always making creative offers.
The current distress at Best Buy appears to be a classic case of a company facing merciless head winds and founding in rough seas. To many experts the survival of Best Buy is at stake.
