The tool, aimed at small-business owners and other shipping personnel, matches shippers with qualified carriers who have excess capacity on their trucks in a given shipping line. Shippers name the price they would like to pay for empty space on a truck. In the process, they eliminate the time spent on searching for rates and qualified carriers. In less than 10 seconds following the shipper's description of its shipment and the naming of a price, the system matches the request with a qualified carrier, according to the vendor. For carriers, the service fills excess capacity and backhaul, while locating new customers without adding salespeople, the company said. The new venture is structured along the lines of similar services aimed at finding consumers deals on hotels and airfare.

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