This much you should know: Resistance to Enterprise 2.0 talk is futile. In 2011, social media-inspired, Facebook-like business applications are going to be all the rage...or so we're being told.
The Facebook-ization of ERP software, in particular, is a marketing trend that will snowball in 2011: Enterprise software vendors rarely ignore a hot industry trend which they can wrap around their existing products or services, whether it has actual merit or not (Exhibit A: cloud computing).
Right now, however, CIOs, CEOs and CFOs can be excused for their lack of enthusiasm for the Facebook-ization of ERP apps. To wit: Nightmarish visions of users enabling Facebook and Twitter connections to financial and other "sensitive" corporate data is not something that appeals to the higher ups.
