Tom Bacon, consultant with Revenue Optimization, discusses how supply chains can embrace the model of dynamic pricing that was pioneered by the airline industry.

Vicky Grillo, senior demand planning manager with CLIF Bar, relates the company's experience in launching a formal sales and operations planning process, and what was learned along the way.

JDA Software Group Inc. has released JDA Flowcasting, an application for supply-chain management and collaboration among manufacturers, distributors and retailers.

Despite talk of the importance of collaboration in shaping demand, many companies have yet to achieve that ambitious goal, says Scott Roy, collaboration planning manager with Wells Enterprises Inc.

Time to shed old ideas about demand planning, and embrace the concepts of demand sensing and shaping, says Charlie Chase, chief industry consultant for demand solutions with SAS Institute Inc.