Do modern-day retail customer-loyalty programs really make for loyal customers? The loyalty program is a tried and true maneuver to keep shoppers from straying to rival retailers. In its original manifestation, though, it was largely a means of mining information about customers, who were otherwise anonymous in the brick-and-mortar world. Read More
In the world of supply chain, “collaboration” is everyone’s favorite buzzword. But modern-day technology is investing the word with new meaning. Read more.