A growing number of consumers go to Amazon first when shopping for online products. According to a Survata study, commissioned by BloomReach, 44 percent of shoppers go straight to Amazon, beating out the 34 percent who go direct to search engines and 21 percent who go directly to a retailer's e-commerce site.
It takes a lot of work for retail brands to deliver a remarkable experience. It can be done, however, by making sure the environment touches each of the five senses.
The private label industry now represents one in every $6 of spend in the United States and poses a significant opportunity for retailers to drive margin, differentiate products, and serve consumer's wide and changing tastes.
Retailers should see a moderate increase in holiday sales in the stores and online this year, according to Deloitte's annual retail holiday sales forecast.
Target is testing the online grocery delivery waters. The Minneapolis-based discounter has teamed with Instacart, the online grocery delivery service that started in 2012, to let shoppers in the Minneapolis area order fruits and other perishables, as well as household, pet and baby products, and have them delivered to their homes in as little as an hour.
While e-commerce sales have been growing, year-to-year declines in conversion and add-to-cart rates are continuing. Retailers need to pay greater attention to personalization and relevant product recommendations to combat these declines and ensure that they remain successful.
Intel Corp. is marketing the Intel Retail Sensor Platform, an RFID-based system designed to make retail radio frequency identification deployments easier, as well as enable inventory tracking to be performed in real time.
Most Americans plan to shop both in stores (94 percent) and online (92 percent) this holiday season, with 94 percent of consumers planning to shop from a computer and 49 percent making purchases from a mobile device, according to the 2015 Holiday Shipping Survey from Pitney Bowes.
Easier access to information is pushing the retail sector closer to what 18th century economist Adam Smith described as "perfect information" -- the idea of having equal information from all providers in order to make a choice.